Françoise, ACIM, MIDM

Françoise (Fran) is our Head of Marketing with responsibility for our Digital Marketing team and our property photographers.

    • Leadership
    • Head of Marketing

Description

Françoise (Fran) is our Head of Marketing with responsibility for leading our Digital Marketing team and overseeing our property photographers. Fran prides herself on her passion for finding out more about customers’ needs and her focus on the customer journey and specifically customer retention, are driving forward a new digital strategy for the company.

Prior to joining CC Ltd, Fran was a higher education professional for over 12 years, specialising in project and events management and running mentoring and coaching programmes in schools and colleges across Nottinghamshire. Fran’s knowledge and experience of working with clients from young children through to senior executives, has been an asset to the business development of CC Ltd.

Fran is an associate member of the Chartered Institute of Marketing and a member of the Institute of Data and Marketing. Fran is also studying for her Masters’ degree in Digital Marketing through Manchester Metropolitan University, a qualification which is proving invaluable for the company in the fast-changing world of digital marketing. Fran is currently researching sustainable digital marketing best practices and how these can affect customer attitudes in the B2B environment.

Qualifications

  • MSc Digital Marketing (working towards)
  • Postgraduate Certificate in Mentoring and Coaching
  • BA (Hons) English Studies
  • ILM Certification First Line Management

Hobbies

Fran is a music enthusiast and creative writer. She has had poetry published and often writes for a local online magazine. Fran also loves to travel and has spent extended periods in Australia, New Zealand, the US and SE Asia. With a love for photography and in particular, playing around with depth of field, Fran enjoys getting out for long walks in the countryside with her camera, and snapping pictures of her young daughter.

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